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Myntra.com, the No. 1 online retailer of fashion and lifestyle brands, has expanded its range of apparels to sarees this September. With the largest in-season catalogue of clothes, footwear and accessories from over 350 leading brands, Myntra now offers 12 popular brands of sarees with FabIndia, Satya Paul, Satyavee Designs, Ambica Bridal Sarees to name a few.

The catalogue has incorporated a varied collection of sarees ranging from printed, lehanga choli to one minute sarees. These are available in a palette of colours to suit every occasion and need. All products sold are 100% authentic and will also be made available via Cash on Delivery as a payment option.

Mr. Ganesh Subramanian, Chief Merchandising Officer at Myntra.com, quoted, “In our effort to continuously expand our selection for fashion conscious discerning women customers of Myntra, we have launched a handpicked fine designer selection of sarees. Our selection caters to various needs including work, party and festivities. The collection maintains strong Indian roots with a contemporary touch. We will constantly change our design selection and offer a wide variety to preserve our customers' individuality.”

Myntra is already witnessing consumer interest and traction in this category and expects to register daily sales averaging close to 1000 units within the next 30-45 days. More brands and designs will be added to further enhance this category.