VAN HEUSEN LAUNCHES
X LIFESTYLE CORPORATE WEAR
RE- DEFINED
Van Heusen, India’s No-1 premium lifestyle brand for Man, Woman & Youth announced the launch of its brand new range of corporate wear, aptly called X-Lifestyle, designed for modern professionals. This Fashionable, Bold and Distinctive range is expected to revolutionize the way Corporate India dresses itself to work.
X-Lifestyle by Van Heusen breaks decades-old conventions of formality and brings in a subtle and desirable touch of excitement to every professional’s wardrobe. It reflects the belief of next generation of professionals, that creating impact is as much about style as it is about substance. X Lifestyle is a mutiny against mundanism, a revolt against decades-old conventions of staid formality. Through bolder checks and stripes, Inner Detailing patterns, slimmer fits, the range helps the professional of today make a statement wherever he goes.
The launch event of this innovative line was an equally unique and a stunning affair, with the Jet Airways Hangar at the Mumbai International airport serving as the venue. Several well known faces from the social circuit added a dazzling touch of glamour to the event. The event was compered by Kamaal Sidhu and was led by Mr. Pranab Barua, Business Director, Apparel & Retail, Aditya Birla Nuvo Limited who unveiled the X-Lifestyle branded Jet Airways aircraft.
The ordinary hangar was transformed into a glamorous backdrop for the fashion show. The ramp was set up in a “X” shape, inspired by the ‘X’ of X-Lifestyle, which offered the guests an amazing vantage point to witness the whole proceedings.
The evening was a fantastic display of fashion and glamour which saw the participation of prominent entrepreneurs such as Phanindra Sama (CEO, RedBus) & Sanjay Sharma sashaying down the specially created ramp, along with top models of the country like Chetan Hansraj, Adam Bedi, Shawar Ali, Acquin Pais, Alex o Neil, Sunny, Siddharth Kher, Sid Rawal, Kushal Punjabi, Robbie Mairh, Nameet Khanna, Freddy Daruwala and Chetan Hanraj styled in the X Lifestyle collection. Actor and style icon Rahul Khanna made a striking appearance as the showstopper for the event.
|
Ashish Dikshit, CEO Madura Fashion & Lifestyle |
|
Show Stopper Rahul Khanna |
|
Top 12 leading models with Show Stopper Rahul Khanna |
Speaking on the occasion Mr. Ashish Dikshit, CEO, Madura Fashion & Lifestyle said “said “We are extremely delighted to announce the launch of our latest collection – the X Lifestyle by Van Heusen. Over last 22 years of existence in India, Van Heusen has been making workplace more fashionable. We have consistently tracked and understood the evolving fashion needs of Indian professionals. At each turning point we have been at the fore front of bringing innovative products for the professional. With the professional world becoming more fashionable, we wanted to redefine Corporate Fashion. And X-Lifestyle is an attempt in that direction. With bolder checks and stripes, Inner Detailing patterns, slimmer fits, this range will make the workplace far trendier and help the professional make a statement wherever he goes.”
Manish Dureja , Vice President - Jet Airways, said, “At Jet Airways, we pride ourselves in fostering long-term relationships with our guests and frequent flyers through constant customer centric innovations. The aircraft wrap is like a flying billboard that allows clients to take their brands to the skies quite literally. All of us at Jet Airways are immensely proud and happy to have innovated to create another opportunity for media buyers. We are happy to partner with Van Heusen, and are certain X Lifestyle will reach out to its target customers through this unique branding opportunity."
"Give a girl the right shoes, and she can conquer the world"
DLF Promenade is here to fuel this zeal of conquest with
First-of-its-kind SHOE FESTIVAL
15 September 2012- 14 October 2012
The future’s got a million roads for you to choose, but you’ll walk a little taller in some high heel shoes. For a long time, the obsession with stylish shoes has been the prerogative of a select tribe of actresses, socialites, It-girls and millionairesses whose members could be identified by the accessories with which they adorned themselves. But what was once the preserve of the elite has turned into a trend for all.
India’s finest Shopping Hub, DLF Promenade is set to announce 'first-of-its-kind ‘Shoe Festival’ on the 15th September. This month long festival from 15th September-14th October 2012, brings some extravagant offers dedicated to all the women who are dying to add more & more to their shoe rack. With more than 10 premium brands participating in the festival, each day is planned to give away head-turning offers.
The Shoe Festival is a splendid opportunity for customers who shop for above Rs.7,000 anywhere at DLF Promenade. First of the many finest offers gives you the fairytale opportunity to try your Cinderella luck and take home a free brand new pair of shoes if it fits your feet. Other offers include an exclusive designer Shoeholics Diary with a make-up pouch along with a free foot reading service by a renowned foot reader of the country. The fun does not end here as these customers are also entitled to get their most endeared pair nursed by the shoe doctors at the Shoe Spa absolutely free of cost.
Shoe Lovers willing to part with their old pairs of shoes for a good cause are urged to come and donate their old wearable pairs of shoes which will be donated to the NGO partners for the event Goonj.
The big bang of the DLF Promenade ‘Shoe Festival’ is the Grand Finale celebrations that could fill your rack with shoes worth Rs 50,000/- with esteemed brands like ‘Charles & Keith’ and ‘Aldo’.
The Associate Sponsors at the DLF Promenade Shoe Festival are ‘Charles & Keith’ and ‘Aldo’.
The brands participating at this ‘one of its kind’ Shoe festival are ‘Steve Madden’, ‘Woods’, ‘Clarks’, ‘FootStep’, ‘Catwalk’, ‘ Shoe Tree’, ‘D&A’, ‘Look who’s Walking’.
MONTE CARLO CELEBRATES BARFI
Hosted A Meet & Greet Event For Social Campaign Winners Of ‘Barfi & I Contest’
Monte Carlo, the premium brand in the apparel industry hosted a meet & greet event with Barfi star-cast for the winners of ‘Barfi & I’ contest, which is a part of Monte Carlo’s social media campaign . Seen here are selected winners Richa Gupta, Swapnil, Mahindra and Ritika Banerjee with the film’s lead actor Ranbir Kapoor and director Anurag Basu, along with actress Ileana.
Produced by UTV Motion Pictures, Barfi is releasing on September 14, 2012.
|
Anurag Basu, Ileana, Ranbir Kapoor |
|
Ranbir meeting 'Barfi & I' contest winners |
|
Ranbir with one of the winners |
|
Barfi Starcast with Monte Carlo winners |
AMBIKA PILLAI LAUNCHES
HAIR & MAKE UP STUDIO
AT
CHATTARPUR, NEW DELHI
The capital saw the grand opening of Ambika Pillai’s hair & make up studio at Chattarpur, latest addition to her eponymous hair and makeup studios. This also marked the launch of her salons in Malviya Nagar & Gurgaon.
The glitterati came in full attendance to congratulate her. The guests were seen mingling & discussing the latest beauty trends with Ambika as champagne and quiches did rounds.
Spotted at the event were Manav Gangwani, Abraham & Thakore, Tarun Tahiliani, Sumanth Jaikishan, Gautam Seth & Prateek Jain, Gauri Karan, Laxmi Rana, Leena Singh, Nina Manuel, Joey Mathews, Harmeet Bajaj, Payal Jain, AD Singh, Rajesh Pratap Singh, Payal Pratap Singh, Rima Mehra, Amol Vadhera, Ritu Beri, Anurag Verma, Nandita Basu, Gautam Rakha, Namrata Joshipura, Nandita Basu, Gaurav Gupta, Caroline Young, Anushka Menon, Aparna Behl, Deepak Bedi, Sujal Shah, Surelee Joseph to a name few.
|
Ambika Pillai's daughter Kavita Menon & Nayonika Chatterjee |
|
Anushka Menon with Gautam Seth & Prateek Jain |
|
Aparna Behl with Sumanth Jaikishan |
|
Harmeet Bajaj, Nina Manuel & Gauri Karan |
|
Prashanth Rao, Manav Gangwani & Anurag Verma |
|
Leena Singh with Rajesh Thakore |
|
Prashanth Rao with AD Singh |
|
Rajesh Pratap Singh |
|
Rima Mehra with Amol Vadhera |
|
Tarun Tahiliani with Vikrum Baidyanath |
|
Varun Bahl with Ambika Pillai |
Ambika Pillai has 7 salons strategically placed at Hotel Qutab, Punjabi Bagh, Rajouri Garden, Malviya nagar, Gurgaon, Chhatarpur and Model Town. She handles Delhi's celebrity circuit that includes models, film stars, fashion designers, publishers, socialites, etc.
TARA JEWELLERS LAUNCHES
30TH RETAIL STORE
@ GK 1 NEW DELHI
Tara Jewellers, the retail arm of Tara Jewels Ltd, launched its 30th retail store in Greater Kailash-I in South Delhi. To celebrate the occasion, an evening with exclusive preview of dazzling jewellery was hosted at the store by Mr. Vikram Raizada, Executive Director and CEO (Retail) - Tara Jewels Ltd. which was attended by the crème de la crème of Delhi.
Tara Jewels Ltd. is an integrated jewellery company with business interests in manufacturing, exports and retailing, with facilities or distribution offices in the United States, China and India. Tara has launched retail stores across 19 Indian cities under the brand name ‘Tara Jewellers’. All the stores are company operated and bring a customer centric shopping experience with exquisite jewellery. With the launch of its store at M-63 in GK-I Market, Tara now has 6 stores in the capital city; Rajouri Garden, Pitampura, Preet Vihar, Lajpat Nagar and Karol Bagh being the destinations of the other five stores.
The event kick started over champagne and hors de hourves. Adding to the glam factor of the jewels on display were Vikram Raizada, Sunil Sethi, Anju Modi, Sunayana Vohra(National Sales Head Tara Jewellers), Archana Pillai, Nainika Karan, Priyanka Modi, Vikrum Baidyanath, Caroline Young, Anand Bhushan, Liza Varma, Bharti Bhalla to name a few.
Vikram Raizada, Executive Director & CEO (Retail) - Tara Jewels Ltd. speaking on the occasion said, “We believe, GK-I is fast becoming the premium jewellery market of Delhi and we are pleased to bring the ‘Tara Jewellers Experience’ here!”
|
Vikram Raizada - Executive Director and CEO(Retail) Tara Jewels Ltd. |
|
Model Ruksana |
|
Model Ruksana |
|
Anand Bhushan |
|
Anju Modi |
|
Nainika Karan |
|
Priyanka Modi |
|
Sunil Sethi |
Like every other Tara Jewellers store, the GK-I store too has been designed by international design consultancy, Fitch, with an inviting decor in shades of purple that makes the store warm and welcoming. The décor is in complete harmony with the fashionable furniture, bold displays and modern lighting that are designed to bring out the best in the jewellery.
|
Archana Pillai |
|
Bharti Bhalla |
|
Caroline Young |
|
Liza Varma |
|
Vikrum Baidyanath |
|
Vikram Raizada, Sujata Assomull Sippy & Jaideep Sippy |
FOUR VETERAN DESIGNERS
CELEBRATE IN FOUR PARTS
@
OGAAN
As part of OGAAN's Celebration in Four Parts, four veteran designers Faiza Samee, Kavita Bhartia, Kiran Uttam Ghosh and Studio Petticoat designed couture collections for the Fall-Winter wedding and it's four central events -- bright shararas and lehengas for day events like the mehendi, intricately embellished pieces for the sangeet and reception, and heavy, bright saris, kurtas and lehengas for the wedding.
For the two days of the exhibition, at DLF Emporio's atrium, event designer Sumant Jayakrishnan created a private tent installation, as an installation and browsing space for each of the designers.
The event kick started over high tea and seen in attendance were Ritu Kumar, Tikka Shatrujeet Singh, Vikrum Baidyanath, Anita Kumar, Sonam Dubal, Kalyani Chawla, Sunil Sethi, Kiran Uttam Ghosh, AD Singh, Neera Nath, Kavita Bhartia, Hemant Khandelwal, Taniya Ahuja to name a few. While all designers had models wearing their collections at the exposition, we saw socialite Shalini Passi playing perfect muse for designer Kiran Uttam Ghosh, who looked stunning in a red Indian ensemble.
|
Aashti Bhartia,Neera Nath & AD Singh |
|
Divya & Debyani from Studio Petticoat |
|
Radhika Jha & Hemant Khandelwal |
|
Ritu Kumar & Kiran Uttam Ghosh |
|
Shatrujit Singh Tikka |
|
Suneeta Shankar & Sonam Dubal |
|
Vikrum Baidyanath & Anita Kumar |
Pakistani couture designer Faiza Samee showcased a collection specially designed for Ogaan with the upcoming festive season in mind.
'The silhouettes -- saris, lehengas with short blouses, voluminous shararas -- combine traditional Pakistani and Indian elements, bringing them together in an exciting new way. The embroideries, done by the finest craftsmen from Pakistan, borrow strongly from our shared common heritage,' Faiza says of her collection.
|
Model Svete in Faiza Samee |
The Kavita Bhartia line experimented with draped saris, and contemporary embroideries. In kurtas, swathes of neon pink and orange chiffon accentuate gold monotone embroidery on gold tissue.
"We've experimented with sari drapes, lycra sari skirts, concept blouses, and new placement embroideries this season. It's a collection for the contemporary wedding," Kavita says.
|
Model Carla in Kavita Bhartia |
Kiran Uttam Ghosh brought a contemporary edge to Indian couture with geometric embroideries, jagged and gold-dipped edges and unusual silhouettes.
|
Shalini Passi in Kiran Uttam Ghosh |
|
Model Olga in Studio Petticoat |
Young designers Divya Sahaya and Debyani Malhotra's label Studio Petticoat is known for its unique mixing of traditional embroidery, print and colour. With neon colours on nakshai embroidery and jaal prints and gold zardozi embroidery in Kashmir inspired motifs on shirt kurtas, the Studio Petticoat collection promises to be ornate yet playful.
Available at:
OGAAN
New Delhi Mumbai
431, 2nd floor, DLF Emporio Vaswani House 1st Floor
Nelson Mandela Marg, Vasant Kunj, 7 Best Marg, Colaba, Mumbai
LAUNCH OF EUPHORIC
India's biggest clubbing and dance/music magazine
Designer Bharti Bhalla and her son Akshay Bhalla - editor-in-chief Euphoric Magazine hosted the launch of Euphoric - India's biggest clubbing and dance music magazine at Blue Frog, Mehrauli. Euphoric swears to be the bible of the new dance music explosion. It promotes and applauds creative individuals from the field of music and fashion.
Renowned international DJ Dale Anderson from the UK was the star attraction of the night. As soon as he took to the decks, the crowd grooved to the music. Noted social opinion makers, music enthusiasts and the glamorous fashionistas of Delhi, all came in full force to celebrate the evening. Cocktails by Arctic Vodka and beers by UB group did the rounds as the evening progressed.
Spotted at the event were Rahul Dev, Monisha & Anil Lepps, Ramola Bachchan, Ankur & Priyanka Modi, Pushpanjali & Rohtash Chawla, Liza Varma, Gaurav & Ritika, Neera Nath, Vikram Baidyanath, Neeshi Singh, Nida Mahmood & Raul Chandra, Anurag Verma, Naseer Abdullah to name a few.
|
DJ Dale Anderson |
|
Editor-in-chief Euphoric Magazine |
|
Host Bharti Bhalla with Ashish Saraf Honorary Consulate of Bahamas |
|
Anil & Monisha Lepps |
|
Ankur Modi with Saket Modi |
|
Chef Eeshaan Kashyap - Trident Cochin & Oberoi MV Vrinda |
|
Designers Ritika & Gaurav |
|
Neera Nath & Vikram Baidyanath |
|
Priyanka Modi with Anirudh Birla |
|
Rahul Dev |
|
Ramola Bachchan |
|
Shobhna & Vijay Arora |
|
Choreographer Liza Varma |
Crowds cheered up as the unveiling of the Magazine took place and we saw everyone jumping to get their hands on the latest issue of Euphoric - India's biggest clubbing and dance music magazine.
Speaking on the occasion, Akshay Bhalla, Editor-in chief Euphoric says ''It's a proud moment for the entire Euphoric Team. Today we unveiled Paul Van Dyk as our cover artist; who is a legend in his own right and it feels great to see people appreciate it. We hope to give you many more nights like this''
GLITZ, GLAMOUR & PAPARAZZI GRIPPED ALL
No comments:
Post a Comment