Wednesday, 10 October 2012


Sakshee Pradhan’s 

Spring Summer Collection 2013 

Wills India Fashion Week

Diana Penty walked the ramp for Sakshee Pradhan


The very spirited fashion designer, Sakshee Pradhan showcased her Spring Summer Collection 2013 on Day 2 of the much awaited Wills India Fashion Week at Pragati Maidan on 7th October, 2012 . Adding to the fashion extravaganza, the designer who boasts of design which she likes to keep chic, feminine and luxurious featured modern looks.

Participating second time in the fashion week, Sakshee represented her collection, inspired by the little sparrow who had set off her wings to migrate from the frost into a land far away, and has now returned to embrace the onset of spring and enjoy the breezy summers of 2013. To add the extra fervor to the show, the gorgeous, Diana Penty who got her much deserved glamour from the movie cocktail, sashayed down the ramp for Sakshee as her show-stopper. The salmon pink gown seemed to agree with the actress. The collection was a perfect blend of innovative silhouettes, summary fabrics and spring colours, setting the right tone for the upcoming season.
The designer’s collection captures the onset of the vivacious spring going into lazy summers with a range of silhouettes that are in vogue with an edge. Using flowy crepes, satin and net in powdered salmon pink merging with the subtle undertone champagne pink sequins, the collection that finishes it with the celebratory brasso print.

Offering elegant and stylish looks, Sakshee’s collection unites together an essence of the sparrow as she returns from the gloomy winters only to be greeted by the chirpy spring summer '2013.












KAZO’s 6th Shopping Haven 

at Moments Mall, Kirti Nagar


International leading Apparel and accessories brand KAZO has opened its 6th store at Moments Mall, in Kirti Nagar, Delhi on the 21st of September 2012. The mall is spread over an area of 7, 50,000 sq. feet which is unique and architecturally distinctive. The multiple brands Mall refashions the shopping experience to become a herald in retail, entertainment and attractions which appeals to suave customers from around the city. Spread over 950 sq.ft, the emporium reserves their latest autumn winter collection and is a perfect destination for Delhi shopaholics to feel the high end shopping experience.

The store is a blend of sophisticated and lavish interiors, luxury meant for the elite and the rich. A combination of the digital world with romantic elements incorporated into delicate romantic tops with details like gathers and tie ups gives an extra edge to your wardrobe.
The store features an extravagant Grid Wall which does not let the oomph factor part away from the brand. This is accompanied with black shiny side walls which makes the collection at the store looks dead glamorous.

KAZO’s new store gives you a complete earthy feel with its wardrobe area designed in walnut wood. It’s like you are standing right in front of your cupboard lost in your thoughts of what or what not to wear.

Blouse Sweatshirts rendered in delicate satin and silk add a slouchy yet feminine feel to a sporty silhouette. To give this a ritzy 90’s looked; these exotic prints are exaggerated with ribbed collars and cropped sleeves also making it quite experimental.
Mainly intended for the young and sensible, KAZO’s modish outlet mainly offers a medley of Graphic Chic and Digital Romance. The outfits are a blend of color blockings, bold highlights, solids and prints. A combination of the digital world with romantic elements incorporated into delicate romantic tops with details like gathers and tie ups gives an extra edge to your wardrobe.

Speaking on the occasion Deepak Aggarwal, MD, KAZO, said “KAZO is aggressively looking to expand and after this store launch we would open our stores in East (Kolkata) and South (Bangalore) within the month of September itself.”   And going forward we have plans to open in all GCC countries some European countries. By 2015 we would be having 50 stores across India

Monday, 8 October 2012


Crocs Leisure Leather: Go To Town!

Luxurious leather footwear that keeps you comfortable as you hit the town!



For Women
Price: 2395
Women no longer need to sacrifice style for comfort. With the new leather options from Crocs, fashionable women can stay stylish and comfortable all day long. For all of your everyday activities, from a trip to the mall to the grocery store to afternoon drinks with friends, you can stay stylish on-the-go every day. You can add a splash of leisure to your routine by pairing the Cap Toe Flat with a denim skirt to take you from play date to date night or you can slip into your favorite worn-in jeans to run all of your errands. This new leather style from Crocs offers comfort with class to upgrade your everyday.

Colours Available: Black/Black , Stucco / Black , Espresso / Espresso , Bronze / Gold






For Men
Price: 5995
When you don’t know what the weekend has in store, you can be ready for anything in new leather men’s styles from Crocs. Ditch the old trainers as your everyday footwear and put a little luxury in your step with a touch of leather and a ton of comfort found in new Crocs shoes for men. The LoPro Slip-On Sneaker is a versatile shoe that can take you from a lunch date to watching sports with the guys and everything in-between. Or, you can pair LoPro Lace-Up Sneaker with jeans and a button-down shirt to transition seamlessly from day to night in comfort and style. No matter what your weekend brings, you can be comfortable, stylish and ready for it all with new shoes from Crocs.


Colours Available:
The LoPro Slip-On Sneaker - Black/White , White / White , Espresso / Stucco
LoPro Lace-Up Sneaker - Black/White , White / White , Espresso / Stucco




VAN HEUSEN LAUNCHES 

X LIFESTYLE CORPORATE WEAR 
RE- DEFINED

Van Heusen, India’s No-1 premium lifestyle brand for Man, Woman & Youth announced the launch of its brand new range of corporate wear, aptly called X-Lifestyle, designed for modern professionals. This Fashionable, Bold and Distinctive range is expected to revolutionize the way Corporate India dresses itself to work.

X-Lifestyle by Van Heusen breaks decades-old conventions of formality and brings in a subtle and desirable touch of excitement to every professional’s wardrobe. It reflects the belief of next generation of professionals, that creating impact is as much about style as it is about substance.  X Lifestyle is a mutiny against mundanism, a revolt against decades-old conventions of staid formality. Through bolder checks and stripes, Inner Detailing patterns, slimmer fits, the range helps the professional of today make a statement wherever he goes.

The launch event of this innovative line was an equally unique and a stunning affair, with the Jet Airways Hangar at the Mumbai International airport serving as the venue. Several well known faces from the social circuit added a dazzling touch of glamour to the event. The event was compered by Kamaal Sidhu and was led by Mr. Pranab Barua, Business Director, Apparel & Retail, Aditya Birla Nuvo Limited who unveiled the X-Lifestyle branded Jet Airways aircraft.

The ordinary hangar was transformed into a glamorous backdrop for the fashion show. The ramp was set up in a “X” shape, inspired by the ‘X’ of X-Lifestyle, which offered the guests an amazing vantage point to witness the whole proceedings.

The evening was a fantastic display of fashion and glamour which saw the participation of prominent entrepreneurs such as Phanindra Sama (CEO, RedBus) & Sanjay Sharma sashaying down the specially created ramp, along with top models of the country like Chetan Hansraj, Adam Bedi, Shawar Ali, Acquin Pais, Alex o Neil, Sunny, Siddharth Kher, Sid Rawal, Kushal Punjabi, Robbie Mairh, Nameet Khanna, Freddy Daruwala and Chetan Hanraj styled in the X Lifestyle collection.  Actor and style icon Rahul Khanna made a striking appearance as the showstopper for the event.

Ashish Dikshit, CEO Madura Fashion & Lifestyle 

Show Stopper Rahul Khanna 



Top 12 leading models with Show Stopper Rahul Khanna 


Speaking on the occasion Mr. Ashish Dikshit, CEO, Madura Fashion & Lifestyle said “said “We are extremely delighted to announce the launch of our latest collection – the X Lifestyle by Van Heusen. Over last 22 years of existence in India, Van Heusen has been making workplace more fashionable. We have consistently tracked and understood the evolving fashion needs of Indian professionals. At each turning point we have been at the fore front of bringing innovative products for the professional. With the professional world becoming more fashionable, we wanted to redefine Corporate Fashion. And X-Lifestyle is an attempt in that direction.  With bolder checks and stripes, Inner Detailing patterns, slimmer fits, this range will make the workplace far trendier and help the professional make a statement wherever he goes.”

Manish Dureja , Vice President  -  Jet Airways, said, “At Jet Airways, we pride ourselves in fostering long-term relationships with our guests and frequent flyers through constant customer centric innovations. The aircraft wrap is like a flying billboard that allows clients to take their brands to the skies quite literally. All of us at Jet Airways are immensely proud and happy to have innovated to create another opportunity for media buyers. We are happy to partner with Van Heusen, and are certain X Lifestyle will reach out to its target customers through this unique branding opportunity."

Thursday, 4 October 2012


ATSU SEKHOSE

Spring Summer 2013 

FOR 

WILLS LIFESTYLE INDIA FASHION WEEK
SS COLLECTION 2013 


Bringing to fore his love for North East is Atsu Sekhose’s Spring Summer 2013 collection.  The designer has gravitated towards the tribes of North East as the main inspiration this season. Having his roots in Nagaland, he has been chosen by the Ministry of Textiles to present a collection that is evocative of the northeastern culture.

His strength as a mixologist comes through in the constructions made of hand woven fabrics moulded into a collection inspired by American sportswear.  Every look emphasizes the honed body through Naga fabrics like cotton and silk, woven by 30 underprivileged women from a women’s weaving organization - VITOLE and Assamese Silk exclusively woven by Assamese weavers.  The contemporary collection opens with shorts, parka jackets, trench jackets, trousers and shirts making way for dresses and evening gowns. Having a pulsating sense of color, Atsu has meticulously chosen shades of reds, cobalt blue, off white and beige married to black.

Each and every detail has been well examined to go along with the collection, hence rejuvenating the beauty, style, art, craft, music and richness of North East.

Primarily known for his chic, feminine and understated clothing Atsu’s line has evolved into a complete ready-to-wear collection, which firmly holds his signature style and modern adaptation to classic silhouettes.



FIAMA DI WILLS 
PRESENTS

RANNA GILL

Spring Summer 2013 

FOR 

WILLS LIFESTYLE INDIA FASHION WEEK
SS COLLECTION 2013 



Ranna Gill has sustained a combination of style and substance that makes all her collections so stunning. The designer has gravitated toward nature as her chief inspiration for Spring Summer 2013 and her collection presented by Fiama Di Wills is evocative of a sculpture garden... perhaps her own personal Garden of Eden. It made for a surreal fantasy and you may find yourself hankering for some of the sensuous feminine forms sheathed in silk jerseys and silk georgettes and in-house woven brocade.  Her collection is a mélange of flora and fauna. There are orchids and birds of Paradise and natural locations. It has worked well for the designer who has graduated into a force to be reckoned with in the womenswear world.

Ranna Gill is chockablock with ideas. She has always favored sparkle and trimmings and here too it is achieved in part by detachable embellishments (sequined animals and birds or a crystal neckpiece that appears to be a part of the garment but is removable) and in part by sequins. There is an absorption and reimagining of some of her signature styles and indomitably glamorous spirit in this decadent collection. The beautifully woven maxis and kaftans, Jersey dresses and tunics and skirts indicate a move toward easier Seventies styles and further evidence of this drift is in the tie-dye looks which are a little nostalgic though the shibori patterns of flora and fauna feel modern. These are the pieces that any girl would love to put on and never take off!



KAVITA BHARTIA

Folklore Saga

FOR 

WILLS LIFESTYLE INDIA FASHION WEEK
SS COLLECTION 2013 



Volume and proportions are contemporary in Kavita Bhartia's Spring Summer 2013 collection that resonates the memory of a Romanian holiday—bound with a dose of sensuality. She's among the most intellectual of Indian fashion designers and what made her choose this theme was the fluid ease of the epoch's garments. Her strength as a mixologist comes through in the constructions that are moulded into attractive drapes to maintain a spirit of effortless elegance.

Every look emphasizes the honed body through fabrics that balance comfort and opulence like chiffon, organza and silk Lycra. 'Folklore Saga' is steeped in references from Eastern European countries... particularly the softly structured Romanian peasant blouses which legendary artist Matisse (an enthusiastic collector of textiles) also showcased in his paintings. There is something almost balletic about the floor-length gowns that flow with every step. 

Kavita has embellished them with embroidered geometrical motifs—based on geometric patterns used in weaving for decades—typical of the designer's artisanal hand detailing. The central theme extends to the color palate too. Kavita has a vibrant sense of color and taking a cue from Romania culture... creams and pastels, purple and turquoise blend seamlessly in a palate shot with the brilliance of neon.

The antiquated theme could've proven costumey but it isn't. It is the designer at her romantic best with a collection that is relevant, modern and genuinely very pretty!